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| Teresa Allen, Customer Service Keynotes…. Motivational Speaker, Customer Service Author and Business Coach |
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Free Articles « Go Back A Perfect 10 or a Good 8?
I just saw a commercial on television that referred to the "Perfect 10″. Remember Bo Derek running on the beach? When this commercial alluded to the "Perfect 10″, my thoughts drifted to how we often handicap our business by waiting for the "Perfect 10″. Years ago (and I mean YEARS AGO), I was in the computer business and competed against IBM. We used to joke that IBM stood for "I've Been Misinformed". Not too kind a joke about a competitor, but it originated from the fact that in those days IBM would put a carboard mockup of a future computer in front of their customers and the customers would place more orders than the competitors would receive from existing products... a supreme example of their Ready, Fire, AIM strategy. I am not advocating that we deceive customers, but I am making the point that we can't wait for all to be a "Perfect 10″ before we make that sales call or make a move forward in our business. In today's world, even more true than in Bo Derek's era, the agility of a business and its ability to respond quickly to the demands of the market is sometimes more important than getting it perfect. The computer world has trained us to buy the latest software and use it while we wait for the next release that "gets the bugs out". What is it that is causing you to wait? Perhaps you should ACT NOW. If you are waiting for the "Perfect 10″ moment, your competitor may beat you to the punch with a Good 8. Something to think about! A final irrelevant AND irreverant postcript - in ‘research' for this posting, your 5′10″ blogger found out that Bo Derek was a mere 5′3″.... so maybe she wasn't a Perfect 10 after all - what a delightful thought! |
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